Professional Practice

I'm a Graphic Design student at Kingston. This is to show you a bit about me and where I can say : what's hot, what I like and who I like/inspired by.

no man’s land.

To start with I don’t know where the 3 years of this course have gone and I’m excited to take what I’ve learnt with me into my future career!

I am very interested in applying for a position as a Assistant Art Director working within an advertising or design agency’s Creative Planning & Strategy Team.  I really feel my skills and interest would be suited to this role. The very reason that I chose to come to Kingston University was because of the ‘ideas and concept’ base that run’s throughout everything. I remember coming in for an open day and talking to Rebecca Wright and thinking this is EXACTLY what would suit me. I believe it has made me a much more confident person and allowed me to believe in my ideas. My particular strength is in the research and development of conceptual design. I enjoy working and collaborating within creative teams, bouncing ideas and talking projects through. I am looking forward to a role where I can push the boundaries to take those ideas even further.

The next stage for me is two internship’s. One is at an e-publishing developer, Touch Press, who I contacted when writing my dissertation. And the other is at FOAM a creative agency in SONY Music Entertainment.

Cradle to Grave

I went last week to the British Museum, I was really shocked and surprised when I found myself face to face with a 13 metre long glass case installation. Inside was netted material/fabric with thousands of pills. Showing both a man’s story of medicine and a woman’s. Each contains around 14,000 pills/lozenges/tablets which is the average amount that each person in Britain take in their lifetime. I thought this was a really beautifully telling project. especially because along the sides of the fabric was photographs and notes that showed each persons story and different periods of their lives.

This was a really helpful project to see, because coming up to the final show it’s good to see how to enhance the storytelling. These pills became the person, their was no evidence of their existence but because of the pills you felt like you connected. The way they were exhibited was really nice too. The unity of the pills brought shape colour and pattern to a whole new level.

Julia talk. Exhibitions: how to.

Today we had the design team Julia come in and discuss their thoughts and opinions on exhibitions. What to do and what not to do, also how to best display your work. Really think about and consider the appropriate media for your work. If you have designed a poster, does that poster 100% communicate what you are trying to say or would it be better suited in a digital format. Using movement to express what you want the reader to see to understand the story behind it. Julia started by showing us how they had set up and arranged 8 projects in their final year at RSA.

These were all typography projects. They decided to literally take the idea of a poster down from the wall and give it new identity by creating 8 physical boards and boxes that brought all 8 pieces together to become one ‘thing’. “we wanted to communicate one thing rather than 8 separate things. But it still works that if you want to view each one separately then you can.” Julia said that for them, until they have exhibited their work and changed the presentation or form that it might take the piece isn’t finished. Their projects at the show included The Big Game, Serious Sans, Rotalic and Untalic, Exclamation colon and Timez Nu Roman which turned whatever you wrote on a keyboard into slang. An important element of showing your work to a wide audience (friends/family or even general public) is making sure that the viewer is having a one to one relationship with the project. So they can engage with it and enjoy it. Julia also began by saying to make sure to have the very simple part of the project, the every core that describes it without the need for a caption. Time is an essential element of a show. You have about 20 seconds to capture the viewers imagination and make sure they leave having learnt something or found something simulating. Julia had the second part of their talk based on different artist’s exhibitions that they had been to and felt captured their attention and displayed work in an interesting way.

Harmen Liemburg + Toffe


Norm

This design group use a mixture of letter, image and collage. Then they apply a mathematical formular to the design to create a series of posters with every possible variation of the first poster.

M/M Paris

This exhibition resulted in a very different outcome because of cost and time restraints. But the artist embraced this and instead made scale models of how the exhibition space may have been had both of these elements been on their side at the time.

Geoff McFetridge

An illustrator and artist whose work in this exhibition was all encompassing and Julia described it as ” it felt like you had entered the guys brain!”

Patrick talk: India Design Forum

Patrick had recently spoken at the India Design Forum and whilst listening to other speakers, the facts about how many people from the outskirts in India are emigrating into the capital city of New Delhi. 800 million square meters of homes and offices will be needed to be built in India to accommodate the vast number of people.

So the main question is:

"How can you help solve the massive problem India is facing, when it’s developing so fast?"

Patrick showed us various projects by designers that will try to show the facts or help to overcome certain issues that are 3rd world problems in many different countries not just India.

Wonderwater.

The project, curated by Jane Withers and Kari Korkman made as a pop-up event taking place in a Chinese restaurant Tian Hai (‘heaven and sea’). Visitors were invited to explore the impact of what we eat on local and global water consumption which was shown in the restaurant’s menu. And how much water goes into the production of each meal.

BBC Dimensions Berg.

This was a really interesting and powerful project. It took natural disasters that happened around the world and by logging onto the website you could put in your own postcode and see the damage at a scale you are familiar with.

really powerful and inpactful to get people to offer their support.

Prayer Companion. by Goldsmiths

Clares nuns from St. Joseph’s in York are not allowed to have communication with the outside world, but for a lot of the natural disasters and tragedies close to home, where prayer is needed Goldsmiths invented the The Prayer Companion - or ‘Goldie’.

This machine shows short sentences about the news or peoples’ feelings which move  across a digital screen. The sentences are taken from a wide range of global news sites, and this allows the nuns within their religious rules to then be able to know what is happening around the world and pray for many people’s lives and families.

Patrick Burgoyne talk 4: Diversity v Specialism.

Where will you be in 5 years time?

To answer this in all fairness, I don’t really know. I know where I would like to be, and with the ever growing opportunities for designers because of the way new technologies are taking graphic design, it’s hard to imagine!

This year we are really concentrating on the possibilities of our professional practise.

In this talk Patrick showed us a selection of designers that he felt either fitted into having a diverse professional practice or a very specialised one.

First Saul Bass the American graphic designer and film maker famous for his quirky movie title sequences. His rich body of work ranging from posters for Hollywood movies, ‘The Human Factor’

The human factor

to interesting and exciting film title sequences. His work is extremely diverse : from print to moving image.

Robert BrownJohn is another designer that stretched out, working in New York mostly involved in advertising with works like Yardley Lipstick playing with the product in a fun scenario.

BrownJohn was described as “Bouncing around between graphic design & advertising”

Song Dong: Waste Not.

'A life told in stuff. Most of it useless and unlovely, and yet strangely affecting' - The Independent ★★★★

The installation is infinitely photogenic, endlessly distracting. It comes with a gripping backstory’ Time Out ★★★

Before going to a concert at the Barbican, arriving very early as usual, I saw that there was this little exhibition running from 15 February 2012 - 12 June 2012.  Not quite knowing what it was about it soon became obvious by the size and scale of the stuff displayed that it was quite extraordinary, then after reading about the exhibition and finding out that all the objects and furniture all belonged in the artists’ mother’s house which was the size of a small garage you couldn’t quite believe that is was possible!!
I really liked this exhibition because of the play with scale, small objects all laid out as artwork itself extremely regimented and then to see the house erect in the middle of it all brought it to life. In-amongst household objects and toys there was a lot of plastic cartons, plastic bags, shopping bags, foam packaging, yogurt pots, bottle tops and take away boxes. Apparently the fear of being without and trying to fill some kind of void, was Song’s main point.  As his mother attempted to do so with all those useless to us but important to her collection of bottle tops and plastic bags.





Event held at Selfridges where we had our handwriting read! Using a special fountain pen (not for promotional purposes, but was in stock at Selfridges!) the man gave us, we were to write a small paragraph detailing maybe how we got here or a description of our day, having to start with a capital I. Skeptic of whether or not our personalities were really read from our handwriting, certain aspects did come through with both mine and Jo Hawkes reading. The woman had apparently taken different courses and even a university degree in how to read handwriting!

With Links to my dissertation the event was really interesting both the handwriting which the woman said is becoming a dying art. No one really writes anymore and the excitement she said she used to have when receiving letters and checks is now a thing of the past! The event also included a variety of old typewriters that you could leave a message on, a reminder of a time we are leaving behind with our digital jump forward into screen based type. There were also different typography and design books for sale, and I treated myself to the Hegarty on Advertising: turning intelligence into magic.

Last Friday I went to the Lucian Freud exhibition. Like the Hackney exhibition the week before it was another very exciting thing of the month to see. This time the exhibition focused on Portraits that Freud had painted of various friends, acquaintances and lovers. A really interesting link between the exhibitions is the friendship between Hackney and Freud. Who sat for each other. Freud taking 300 hours to complete a painting of Hackney compared to the 2 and a half for Hackney to paint Freud. A staggering difference!

A lovely collection of portraits capturing the characters and also relationships. The difference of his style over the years was dramatic and something I’d never seen on such scale, really interesting to see as he moved through his life.

My favorite piece a very capturing portrait - Father and Daughter. The fine delicate brush strokes and characteristics of the relationship between them.

Towards the end of the exhibit, you saw the last 3 paintings done by Freud, the last not finished and found in the studio on his easel.

"Did you know that it started because he woke up one morning and looked at the flowers on the windowsill and decided to draw them on his iPad."

-overheard in the gallery

I went to this exhibition 2 weekends ago. Went into London with my mum to que for afternoon tickets, sometimes I find myself having lucky things happen to me and this day proved this. While standing in the que we were approached by a woman who gave us two free tickets just because her friends couldn’t make it! So it started the day off well. 

The exhibition brought much excitement, apart from the show-casing the amazing work of one of Britain’s favorite artists, it also had the hype that part of this huge show of landscape paintings was the much anticipated iPad drawings. Fast to make. Interesting to look at. Stunningly beautiful to believe they were created with this new modern technology.

Although I liked the paintings, especially how they were presented; giant prints set inside grand frames, I decided that after I had seen about 10 I was already bored with them. There wasn’t the interest and joy that a painting can give, with the warmth of the colours, e.g. Hockney’s Grand Canyon painting which just blows you away. The scale of which feels like you are really there!

An amazing show to start off 2012 and something that has definitely inspired me, even though I am not a fine artist and never paint, I think the artwork really spoke to you as a person and I came out of the exhibition feeling refreshed and excited.

Selfridges type exhibition had some lovely experimental typography by Sam Winston and also an interesting book fold which reminded me of a typography brief where the outcome could have benefited from something as simple as this.